We were there to encourage fans to recycle their waste in the tailgate parking lots before the show. After they recycled their cans/bottles, we gave them a raffle ticket to enter a drawing to win a signed DMB poster.
This was such a positive experience, even though I was out in the baking sun, collecting heavy glass and plastic bottles (often soaking me in beer) into heavy duty trash bags (from underage drinkers who suspected that I was an undercover police officer). Next we'd weighing the collected materials. I personally, single-handedly collected over 100 lbs of recyclables from the parking lots. We collected several hundred pounds over the course of the evening, which is repeated AT EVERY DMB concert across the country.
Additionally, as part of the project, they teamed up with Filter for Good, partnering with Brita!
Over 2,000 water bottles were refilled at the Brita Hydration Hubs, while 3,400 people without water bottles used Brita compostable cups to quench their thirst without the waste of plastic water bottles!
DMB is doing a lot of Greening! See some of the ways that they are doing this:
- Dedicated Reverb on-site staffer to handle all greening and fan outreach logistics
- Biodiesel fuelings for touring fleet
- On-line carpooling service for concert goers
- Waste reduction and recycling backstage
- Non-toxic cleaners and post-consumer recycled bathroom tissue on tour buses
- Reusable water bottles for band and crew to reduce plastic bottle waste
- Biodegradable and compostable catering products, including potato and corn based utensils, bowls and cups
- Local and organic food backstage
- Eco-friendly merchandise
- Carbon offsets to neutralize all CO2 emissions from touring fleet, air travel, hotel accommodations, and venue energy use
- Working with the concert venues to help them be more green
- Inviting local non-profit groups to be a part of the Eco-Village at each show
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